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The new Campaign

Chapter 3: DAILYWEAR

Directly from the Rinascimento Campaign, all the inspiration for the coming season

The new Campaign

Autumn has arrived and winter is just around the corner. With the change of season, it’s time to tune in to the new trends in women's clothes to warm up your wardrobe with style and comfort.  Among the most interesting items are the 'dailywear' looks, ideal for tackling with style and comfort the many daily challenges that women must face, juggling the different roles that everyday life demands.

Rinascimento has perfectly grasped this need and created a collection specifically designed for determined and dynamic city women who have to balance career and free time. The result is a total look that offers a range of options, from classic and elegant to trendy, with each garment designed with style and versatility in mind.

A glance at the new items in Rinascimento's Fall/Winter '23-24 campaign reveals a series of sophisticated and casual 'day' looks including coats, sweaters, casual dresses and suits marked by personality and practicality. To face the colder days with elegance, here are some tips. Starting with the basics, sweaters and coats will be the undisputed stars, combining fashion and functionality in an irresistible mix.

The new Campaign

Knitwear F/w ‘23

As well as fulfilling the criteria of comfort and warmth, sweaters also become genuine fashion statements. This year, soft and cosy fabrics will be the favourites. First we have pullovers and jumpers, in cropped or oversized fits, then wool cardigans and turtlenecks in neutral tones, the latter also in sleeveless versions to be worn under jackets to face the coldest days with layers of style.  It’s worth mentioning knitted dresses, the go-to garment for seasonal changes. Top colours for the autumn knitwear include classic black and blue, brown in all shades from camel to chocolate, and then some new additions such as magenta, iris and electric blue, all ideal to wear with jeans or the new faux leather pencil skirts. The most impactful details? Trendy shapes, jacquard patterns and sequins for a touch of glamour.

Coats And Jackets Take Centre Stage

What would autumn and winter be without coats? As always, outerwear is reconfirmed as the staple in women's wardrobes for the cold season, and the trends won’t disappoint. There is no shortage of timeless favourites such as the camel coat and black coat. Classic single- or double-breasted coats are also in fashion, as are tweed and oversized models. However, the trend for Fall/Winter 2023-24 suggests a focus on long coats down to your feet, or even maxi-coats with relaxed and comfortable designs, perfect for an elegant and sophisticated look; while short coats and padded jackets are ideal for fighting the cold in the city without restricting movement.

The new Campaign
The new Campaign

Another key garment this season is the duffle coat, revamped with a contemporary twist.  And let’s not forget knitted coats and models with a waist belt to emphasise the figure. For a touch of originality, you can opt for a faux sheepskin coat or the iconic teddy coat. These have been declared the essentials of the urban-chic look, as they offer warmth and comfort with an extra dose of glamour.  Finally, there are sophisticated coats with a slimmer design, perfect for those who prefer shorter and more fitted models.
As far as colours are concerned, Fall/Winter 2023 will be dominated by neutral tones such as black, beige and grey, but for those who want to stand out, there will be no lack of pastel shades or bolder ones such as burgundy. Finally, an unmissable option is the more delicate but still impressive touch of a white coat, to be worn for a special occasion or with jeans for everyday outfits. 

Complete Your Look

For an edgy and standout look, a Seventies-style floral-print dress is a great choice. Of course, jeans are a must-have that are suitable for any occasion. Don't forget to also choose an iconic handbag such as the classic shoulder bag or studded duffle bag, and complete the look with combat boots or boots with low heels that will allow you to move with ease from one appointment to the next.

The new Campaign

New Fall/Winter ‘23 Rinascimento Campaign

Reflections, gazes, encounters. Modern, dynamic and confident women. Elegant and hyperfeminine garments. Earthy colours embrace trendy silhouettes, geometric cuts and patterns inspired by the 70s. The city of Milan on the horizon, an open and modern gaze.

Breda Palace: An Elegant Stage
An exclusive location in the city of Milan, Palazzo Breda welcomes the new Fall/Winter ‘23 Campaign by Rinascimento with its magnificent elegance. Just like a painting coming alive, the palace becomes the ideal backdrop to tell the story of women and their view of themselves. The clean cuts of the clothes blend with the magnificent architecture, creating a marriage of art and fashion, past and present.

A Journey into Women’s Hearts
As if through the reflections of a mirror, the infinite nuances of femininity take centre stage, represented by the iconic garments of the Rinascimento and Rinascimento Curvy collections. The brand has always celebrated the authenticity and beauty of every woman, as it does in its new, bold and sophisticated clothing collection, which aims to exalt and revolutionise women's perception of themselves. A journey through the countless faces of women, an experience made up of creations and superimpositions of images, hidden details, and versatile and innovative garments that give life to a new style every day.

The new Campaign
The new Campaign

Authenticity of the Feminine Essence
The new Rinascimento collection is a celebration of the authentic feminine essence. Modern and essential silhouettes blend with the brand's unmistakable aesthetics through splashes of colour, tailored workmanship and harmonious proportions that naturally enhance every physique, in all sizes. Masculine garments alternate with hyper-feminine dresses, creating a dialogue between strength and delicacy, austerity and sensuality. Earthy colours are mixed with geometric cuts and patterns inspired by the 70s to create unique and exciting combinations. Fashion becomes a tool for expressing each woman's personality and character, allowing everyone to choose and wear the garments that best express their essence on every occasion.

Reflections, Gazes, Shades
Through the mirror, unexpected details are revealed, what is hidden comes out into the open and into the foreground. Rinascimento invites all women to explore and embrace their own nuances to overcome the limits and preconceptions imposed by society and to rediscover their authentic nature. Every woman is unique and special, and Rinascimento fashion is the perfect ally to enhance your beauty, inside and out. The new Campaign is a unique experience, a journey through the eye of women, an invitation to celebrate femininity in all its facets.

The new Campaign
The new Campaign

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